Work

Uncertainty orientation: Expalaining diffeerences in purchase involvement and external search

Year: 1994

Type: article

Study design: Observational Study

Source: Psychology and Marketing

DOI: 10.1002/mar.4220110606

Authors: J. Brock Smith, Julia M. Bristor

Institutions: University of Victoria, University of Houston

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2050425567

FWCI: 1.421

Cites: 58

Cited by: 64

Related to: 10