Work

Gender displaying television commercials: A comparative study of television commercials in the 1950s and 1980s

Year: 1996

Type: article

Source: Sex Roles

DOI: 10.1007/bf01433106

Authors: Kenneth Allan, Scott Coltrane

Institutions: University of North Carolina at Greensboro, University of California, Riverside

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2052092041

FWCI: 3.506

Cites: 56

Cited by: 107

Related to: 10