Work

Marketing and innovation in the Drucker Management System

Year: 2008

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1007/s11747-008-0098-9

Author: Joseph Maciariello

Institution: Claremont Graduate University

Language: English

Topic: Management Theory and Practice

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2052220423

FWCI: 3.261

Cites: 29

Cited by: 57

Related to: 10