The Role of Potential Licensee Availability in Facilitating Commercialization of Academic Research Results
Year: 2015
Type: conference-paper
Abstract: This paper mainly focuses on investigating the effects of the availability of potential licensee as a measure of academic commercialization. Moreover, a qualitative research method is adopted based on the case study approach. In order to explore the issues of this study, ten face-to-face interviews were conducted. The respondents were chosen among inventors, researchers, academic entrepreneurs and Technology Transfer Office staffs in Universiti Teknologi Malaysia (UTM). The researcher used content-analysis approach to analyse the data obtained from the interviews. The results showed that the availability of potential licensee and awareness of the invention market potential facilitated the invention commercialization.
Institution: University of Technology Malaysia
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W2052923022
