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La confiance en B to B : vers une approche dynamique et intégrative

Year: 2011

Type: article

Source: Recherche et Applications en Marketing (French Edition)

DOI: 10.1177/076737011102600104

Authors: Wafa Akrout, Houcine Akrout

Institutions: Paris-Est Sup, Pôle de recherche et d'enseignement supérieur Université Paris-Est, Institut National de la Statistique et des Etudes Economiques, INSEEC School of Business and Economics

Language: French

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2053665100

FWCI: 2.943

Cites: 114

Cited by: 18

Related to: 10