Work

An Involvement-Oriented Approach in a Medium-Sized Marketing Principles Class

Year: 1992

Type: article

Source: Journal of Education for Business

DOI: 10.1080/08832323.1992.10117543

Authors: Denny E. McCorkle, M. F. Diriker, Joe F. Alexander

Institutions: University of Northern Colorado, Salisbury University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2053795887

FWCI:

Cites: 13

Cited by: 7

Related to: 10