Achieving market excellence through quality: The case of Ford Motor Company
Year: 1995
Type: article
Source: Business Horizons
Authors: Thomas L. Zeller, Darin M. Gillis
Institutions: Loyola University Chicago, Ford Motor Company (United States)
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2054247202