Work

Does advertising in the UK need older models?

Year: 2000

Type: article

Source: Journal of Product & Brand Management

DOI: 10.1108/10610420010322170

Authors: Isabelle Szmigin, Marylyn Carrigan

Institution: University of Birmingham

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2054372672

FWCI: 5.184

Cites: 35

Cited by: 46

Related to: 10