Motorcycling edgework: A practice theory perspective
Year: 2011
Type: article
Abstract: In an effort to elucidate a deep understanding of the experience of dangerous motorcycling behaviour, we employ a practice theory perspective, drawing out connections between the practice, the consumption of objects, and the meanings surrounding both. Using the Biographical Narrative Interpretive Method (BNIM), we offer possible explanations as to why, in the face of troubling accident statistics, some motorcyclists continue to drive at excessive speeds. Narrative accounts portray dangerous motorcycling practice as autotelic, impulsive edgework, incorporating a strong connection between rider and machine, and embedded with symbolic, emotional values that cannot be accounted for by traditional rational choice models. Our findings allow for the potential of policymakers to address such motorcycling practice in ways more meaningful to those engaged in it.
Source: Journal of Marketing Management
Authors: Stephen Murphy, Maurice Patterson
Institution: University of Limerick
Language: English
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2058485145