Work

Firm-to-Firm and Interpersonal Relationships: Perspectives from Advertising Agency Account Managers

Year: 2004

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/0092070304264989

Author: Diana L. Haytko

Institution: Missouri State University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2059229243

FWCI: 18.77

Cites: 41

Cited by: 201

Related to: 10