Work

Applying Systems Science to Evaluate a Community-Based Social Marketing Innovation

Year: 2014

Type: article

Source: Social Marketing Quarterly

DOI: 10.1177/1524500414556649

Authors: Brian J. Biroscak, Tali Schneider, Anthony D. Panzera, Carol A. Bryant, Robert J. McDermott, Alyssa B. Mayer, Mahmooda Khaliq, James Lindenberger, Anita H. Courtney, Mark A. Swanson, Ashton P. Wright, Peter S. Hovmand

Institutions: University of South Florida, Yale University, Washington University in St. Louis

Language: English

Topic: Evaluation and Performance Assessment

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2060485482

FWCI: 4.495

Cites: 46

Cited by: 39

Related to: 10