Stochastic diffusion models with advertising and word-of-mouth effects
Work
Year: 1983
Type: article
Author Charles S. Tapiero
Institutions University of Pennsylvania, Decision Sciences (United States), Hebrew University of Jerusalem
Cites: 24
Cited by: 28
Related to: 10
FWCI: 0.595
Citation percentile (by year/subfield): 87.02
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed