Work

Integrated Strategy: Market and Nonmarket Components

Year: 1995

Type: article

Source: California Management Review

DOI: 10.2307/41165788

Author: David P. Baron

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2067268575

FWCI: 22.86

Cites: 4

Cited by: 1,048

Related to: 10