Work

Use of pharmaceutical manufacturers' value-added services to build customer loyalty

Year: 1997

Type: article

Source: Journal of Business Research

DOI: 10.1016/s0148-2963(96)00239-1

Authors: Sheryl L. Szeinbach, James H. Barnes, Dewey D. Garner

Institution: University of Mississippi

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2067489097

FWCI: 0.784

Cites: 22

Cited by: 25

Related to: 10