Work

Marketing-based tangibilisation for services

Year: 2005

Type: article

Source: Service Industries Journal

DOI: 10.1080/02642060500103290

Author: David D. C. Tarn

Institution: I-Shou University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2069299511

FWCI: 2.668

Cites: 56

Cited by: 40

Related to: 10