Work

Too Close for Comfort?: The Strategic Implications of Getting Close to the Customer

Year: 1995

Type: article

Source: California Management Review

DOI: 10.2307/41165808

Author: Stuart Macdonald

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2069344435

FWCI: 5.009

Cites: 19

Cited by: 105

Related to: 10