Work

The Journal of Marketing Research: Its Initiation, Growth, and Knowledge Dissemination

Year: 2003

Type: article

Source: Journal of Marketing Research

DOI: 10.1509/jmkr.40.1.1.19125

Authors: Paul E. Green, Richard M. Johnson, William D. Neal

Institution: University of Pennsylvania

Language: English

Topic: Publishing and Scholarly Communication

Subfield: History and Philosophy of Science

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2071892980

FWCI: 34.12

Cites: 9

Cited by: 41

Related to: 10