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The cultural congruency effect: Culture, regulatory focus, and the effectiveness of gain- vs. loss-framed health messages

Year: 2008

Type: article

Source: Journal of Experimental Social Psychology

DOI: 10.1016/j.jesp.2008.12.005

Authors: Ayse K. Uskul, David K. Sherman, John Fitzgibbon

Institutions: University of Essex, University of California, Santa Barbara

Language: English

Topic: Behavioral Health and Interventions

Subfield: Applied Psychology

Field: Psychology

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: green

OpenAlex ID: W2072828624

FWCI: 7.787

Cites: 57

Cited by: 294

Related to: 10