Work

Toward a Pragmatic Understanding of the Advertising and Public Policy Literature

Year: 2007

Type: article

Source: Journal of Current Issues & Research in Advertising

DOI: 10.1080/10641734.2007.10505209

Authors: Herbert Jack Rotfeld, Marla Royne Stafford

Institutions: University of Illinois Urbana-Champaign, University of Illinois System, Auburn University, University of Georgia, University of Memphis

Language: English

Topic: Advertising and Communication Studies

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2074884536

FWCI: 7.574

Cites: 136

Cited by: 19

Related to: 10