Work

Low-cost innovation in emerging markets

Year: 2014

Type: article

Source: Journal of Strategic Marketing

DOI: 10.1080/0965254x.2014.970215

Author: Arpita Agnihotri

Institution: ICFAI Business School

Language: English

Topic: Innovation and Socioeconomic Development

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Industry, innovation and infrastructure, Decent work and economic growth

Open Access status: closed

OpenAlex ID: W2076199349

FWCI: 14.85

Cites: 28

Cited by: 173

Related to: 10