Work

The diffusion of online shopping in Australia: Comparing the Bass, Logistic and Gompertz growth models

Year: 2013

Type: article

Source: Journal of Marketing Analytics

DOI: 10.1057/jma.2013.2

Authors: Mohammad Bakher Naseri, Greg Elliott

Institution: Macquarie University

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: bronze

OpenAlex ID: W2076288299

FWCI: 0.911

Cites: 38

Cited by: 37

Related to: 10