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Year: 1995

Type: article

Source: Journal of Marketing for HIGHER EDUCATION

DOI: 10.1300/j050v06n02_04

Authors: Ravi Parameswaran, Aleksandra E. Glowacka

Institution: Oakland University

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2076863727

FWCI:

Cites: 15

Cited by: 136

Related to: 10