Work

The art of managing a franchise

Year: 1968

Type: article

Source: Business Horizons

DOI: 10.1016/0007-6813(68)90110-9

Authors: Robert J. Mockler, Harrison E. Easop

Language: English

Topic: Franchising Strategies and Performance

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2078378448

FWCI:

Cites: 3

Cited by: 5

Related to: 10