Work

Glocal gender identities in market places of transition: MARIANISMO and the consumption of the telenovela Rebelde

Year: 2010

Type: article

Source: Marketing Theory

DOI: 10.1177/1470593109355249

Authors: Dannie Kjeldgaard, Kaj Storgaard Nielsen

Institution: University of Southern Denmark

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDGs: Gender equality, Reduced inequalities

Open Access status: closed

OpenAlex ID: W2078891500

FWCI: 3.876

Cites: 36

Cited by: 27

Related to: 10