Work

Customer behavior toward online insurance services in India

Year: 2012

Type: article

Study design: Observational Study

Source: Journal of Database Marketing & Customer Strategy Management

DOI: 10.1057/dbm.2012.14

Authors: Arpita Khare, Saumya Dixit, Ruchi Chaudhary, Priyanka Kochhar, Shruti Mishra

Institutions: Indian Institute of Management Rohtak, Indian Institute of Information Technology Allahabad

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: bronze

OpenAlex ID: W2086497690

FWCI: 1.306

Cites: 83

Cited by: 18

Related to: 10