Work

The role of seeding in multi-market entry

Year: 2005

Type: article

Source: International Journal of Research in Marketing

DOI: 10.1016/j.ijresmar.2005.09.004

Authors: Barak Libai, Eitan Muller, Renana Peres

Institutions: Tel Aviv University, New York University

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2086511548

FWCI: 5.827

Cites: 53

Cited by: 80

Related to: 10