A study of emotion and reason in products and services
Year: 2002
Type: article
Source: Journal of Consumer Behaviour
DOI: 10.1002/cb.72
Author: Arjun Chaudhuri
Institution: Fairfield University
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2087206366