Work

Exploring reputation of B2B partnerships: Extending the study of reputation from the perception of single firms to the perception of inter-firm partnerships

Year: 2010

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2010.02.015

Authors: Kevin Money, Carola Hillenbrand, Marc Day, Gregory M. Magnan

Institutions: University of Reading, Seattle University

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2090796110

FWCI: 2.785

Cites: 77

Cited by: 27

Related to: 10