The effect of buyer behaviors on preferred customer status and access to supplier technological innovation: An empirical study of supplier perceptions
Year: 2012
Type: article
Study design: Observational Study
Source: Industrial Marketing Management
Authors: Scott C. Ellis, John W. Henke, Thomas J. Kull
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2092081844
