Work

Role of consumer personality in determining preference for online banking in India

Year: 2010

Type: article

Study design: Observational Study

Source: Journal of Database Marketing & Customer Strategy Management

DOI: 10.1057/dbm.2010.18

Authors: Arpita Khare, Anshuman Khare, Shveta Singh

Institution: Indian Institute of Technology Delhi

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: bronze

OpenAlex ID: W2092969907

FWCI: 2.13

Cites: 91

Cited by: 25

Related to: 10