The factors of making the first successful customer reference to leverage the business of start-up software company — multiple case study in Thai software industry
Year: 2003
Type: article
Source: Technovation
Authors: Jari Ruokolainen, Barbara Igel
Institution: Asian Institute of Technology
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: closed
Funder: Asian Institute of Technology
OpenAlex ID: W2094522753
