Work

Drivers of customers’ switching behaviour in Indian banking industry

Year: 2014

Type: article

Study design: Observational Study

Source: International Journal of Bank Marketing

DOI: 10.1108/ijbm-04-2013-0033

Authors: Vishal Vyas, Sonika Raitani

Institutions: Atal Bihari Vajpayee Indian Institute of Information Technology and Management, Mody University of Science and Technology

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2094654076

FWCI: 12.46

Cites: 108

Cited by: 92

Related to: 10