Message Order Effects in Persuasion: An Attitude Strength Perspective
Year: 1994
Type: article
Source: Journal of Consumer Research
DOI: 10.1086/209393
Authors: Curtis P. Haugtvedt, Duane T. Wegener
Institution: The Ohio State University
Language: English
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2095637091