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Playing to Win: Marketing and Public Policy at Odds over Joe Camel
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Year:
2000
Type:
article
Source:
Journal of Public Policy & Marketing
DOI:
10.1509/jppm.19.2.155.17123
Author:
Joel B. Cohen
Institution:
University of Florida
Language:
English
Topic:
Global Public Health Policies and Epidemiology
Subfield:
Organizational Behavior and Human Resource Management
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2103099504
FWCI:
5.898
Cites:
27
Cited by:
61
Related to:
10