Work

Marketing amid the Uncertainty of the Social Sector: Do Social Entrepreneurs Follow Best Marketing Practices?

Year: 2012

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1509/jppm.11.038

Author: Scott L. Newbert

Institution: Villanova University

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2104147105

FWCI: 5.098

Cites: 95

Cited by: 28

Related to: 10