Work

Basic concepts and principles of marketing

Year: 1986

Type: article

Source: New Directions for Adult and Continuing Education

DOI: 10.1002/ace.36719863103

Author: Hal Beder

Institution: Rutgers, The State University of New Jersey

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2104659974

FWCI: 1.148

Cites: 4

Cited by: 10

Related to: 10