Work

The Website as an Integrated Marketing Tool: An Exploratory Study of French Wine Producers

Year: 2011

Type: article

Source: Journal of Small Business & Entrepreneurship

DOI: 10.1080/08276331.2011.10593523

Authors: Călin Gurău, Franck Duquesnois

Institutions: MBS School of Business, Université de Montpellier, Université Montpellier 1

Language: English

Topic: Wine Industry and Tourism

Subfield: Tourism, Leisure and Hospitality Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2106635406

FWCI: 4.784

Cites: 26

Cited by: 17

Related to: 10