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A Desires Congruency Model of Consumer Satisfaction
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Year:
1993
Type:
article
Source:
Journal of the Academy of Marketing Science
DOI:
10.1177/0092070393213001
Authors:
R. A. Spreng,
R. W. Olshavsky
Institutions:
Michigan State University,
Indiana University Bloomington,
Indiana University
Language:
English
Topic:
Customer Service Quality and Loyalty
Subfield:
Organizational Behavior and Human Resource Management
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2108917170
FWCI:
9.221
Cites:
20
Cited by:
274
Related to:
10