Work

Zooming In: Self-Emergence of Movements in New Product Growth

Year: 2008

Type: article

Source: Marketing Science

DOI: 10.1287/mksc.1080.0395

Authors: Jacob Goldenberg, Oded Lowengart, Daniel Shapira

Institutions: Hebrew University of Jerusalem, Columbia University, Ben-Gurion University of the Negev

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2111535600

FWCI: 3.08

Cites: 50

Cited by: 40

Related to: 10