Work

Marketing Education and Marketing Success: Are they Related?

Year: 1986

Type: article

Study design: Observational Study

Source: Journal of Marketing Education

DOI: 10.1177/027347538600800202

Authors: Shelby D. Hunt, Lawrence B. Chonko, Van R. Wood

Institutions: Texas Tech University, Baylor University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2113425167

FWCI: 3.445

Cites: 11

Cited by: 49

Related to: 10