Year: 2008
Type: article
Abstract: innovations / winter 2008 work to assess when it is appropriate for large corporations to participate in BOP markets, and I emphasize the need to strengthen poor people's roles as producers, rather than merely consumers.
Author: Anand Kumar Jaiswal
Institution: Indian Institute of Management Ahmedabad
Language: English
Subfield: Business and International Management
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W2120415232