Work

Going Beyond Green: The “Why and How” of Integrating Sustainability Into the Marketing Curriculum

Year: 2008

Type: article

Source: Journal of Marketing Education

DOI: 10.1177/0273475307312196

Authors: Claudia M. Bridges, Wendy Bryce Wilhelm

Institutions: California State University, Sacramento, Western Washington University

Language: English

Topic: Sustainability in Higher Education

Subfield: Education

Field: Social Sciences

Domain: Social Sciences

SDGs: Quality education, Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2122265089

FWCI: 56.46

Cites: 80

Cited by: 250

Related to: 10