Work

The Perceived Effectiveness of Persuasive Messages: Questions of Structure, Referent, and Bias

Year: 2008

Type: article

Study design: Observational Study

Source: Journal of Health Communication

DOI: 10.1080/10810730701854060

Authors: James Price Dillard, Sun Ye

Institutions: Pennsylvania State University, The University of Texas at Austin

Language: English

Topic: Media Influence and Health

Subfield: Literature and Literary Theory

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2124386141

FWCI: 8.317

Cites: 38

Cited by: 69

Related to: 10