Work

The Attribute Carryover Effect: What the “Runner-Up” Option Tells Us about Consumer Choice Processes

Year: 2012

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/660749

Authors: Wendy Attaya Boland, Merrie Brucks, Jesper H. Nielsen

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2124940985

FWCI: 0.747

Cites: 23

Cited by: 12

Related to: 10