Work

Coping with Sales Call Anxiety and Its Effects on Protective Actions

Year: 2004
Type: report
Abstract: We study how salespeople cope with sales call anxiety and find that two tactics ultimately reduce dysfunctional protective actions in selling interactions. That is, situation modification and attentional deployment both moderate the effects of felt physiological sensations and anxiety on protective actions.
Language: English
Open Access status: green
OpenAlex ID: W2128923730
Cites: 63
Cited by: 1
Related to: 10