The impact of background music and sound in decision making: A case study in experimental economics laboratory
Year: 2012
Type: article
Abstract: This paper experimentally studies the impact of background music and sound on the preference of the decision makers (DMs) for rewards in pairwise intertemporal choice tasks and lottery choice tasks. The participants took part in the current experiment, involving four treatments: (1) familiar music, (2) unfamiliar music, (3) noise and (4) no music. The experimental results confirm that background noise influences human performance in decision making under risk and intertemporal decision making, though the results do not indicate the existence of the significant familiarity effect.
Key words: Allais-type preferences, choice under risk, intertemporal choice, the familiarity effect.
DOI: 10.5897/ajbm10.835
Authors: Takemi Fujikawa, Yohei Kobayashi
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W2129073648