Work

The Symbolic Management of Strategic Change: Sensegiving Via Framing and Decoupling

Year: 2006

Type: article

Abstract: This study develops a symbolic management perspective on strategic change to predict and test the antecedents and consequences of how firms frame strategic change. Using data from a sample of contemporary German corporations, we find support for our predictions that firms (1) use specific framing language that fits better with their divergent stakeholder preferences, (2) use language that decouples espousal and actual implementation of strategic change, and (3) realize positive market responses to institutionally appropriate frames of change.

Source: Academy of Management Journal

DOI: 10.5465/amj.2006.23478255

Authors: Peer C. Fiss, Edward J. Zajac

Institutions: University of Southern California, Northwestern University

Language: English

Topic: Management and Organizational Studies

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2132589046

FWCI: 29.43

Cites: 114

Cited by: 1,032

Related to: 9