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Changing Strategies and Tactics for New Product Development

Year: 2004

Type: article

Source: Journal of Product Innovation Management

DOI: 10.1111/j.0737-6782.2004.00060.x

Authors: John E. Ettlie, Mohan Subramaniam

Language: English

Topic: Product Development and Customization

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2136755666

FWCI: 14.02

Cites: 25

Cited by: 86

Related to: 10