Work

The ideal table grapes for the Spanish market

Year: 2006

Type: article

Abstract: This paper seeks to explore a survey of consumers in Spain. The survey explores the attributes of quality that consumers are seeking and promotion of grapes via "quality" marks, which are indicators of possible ways to increase demand. The reason consumers are switching to other foods, such as dairy based snacks, is that grapes are not easy to eat, can be unreliable in terms of their quality attributes, and their price more variable. Consumers are also generally unaware of the marks quality currently used.

Source: Revista Brasileira de Fruticultura

DOI: 10.1590/s0100-29452006000200023

Authors: Cesar Rosso Piva, José Luis Lopez Garcia, Wyn Morgan

Institutions: Universidad Politécnica de Madrid, University of Nottingham

Language: English

Topic: Wine Industry and Tourism

Subfield: Tourism, Leisure and Hospitality Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Zero hunger

Open Access status: gold

Estimated APC paid: $266