Work

Corporate reputation in the era of Web 2.0: the case of Primark

Year: 2009

Type: article

Source: Journal of Marketing Management

DOI: 10.1362/026725709x479309

Authors: Brian Jones, John Temperley, Anderson Lima

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2142009669

FWCI: 24.95

Cites: 17

Cited by: 202

Related to: 10